Jasper.ai vs Copy.ai: Ultimate 2024 Comparison
Can’t decide which is the better AI writing software for you, between Jasper.ai and Copy.ai? To tell the truth, there are numerous options out there when it comes to content creation tools.
These two are among the most popular ones that are available online. In this article, I’ll compare Jasper.ai vs Copy.ai to help you decide which AI tool for writing is the best for you.
Both of these tools are great for creating high-quality content, but they have their own unique strengths and weaknesses. Maybe you want to go after the option that suits your budget, has specific features, offers a free version, or other factors.
So, let’s take a closer look at each tool to see how they compare!
Jasper is one of the earliest and most advanced AI writing assistants that's capable of generating unique text on any topic, whether a short product description or a full-length article. With its built-in image generation abilities, Jasper can also create original artwork to accompany its written responses.
Copy.ai is an AI-powered content-writing tool that can create high-converting sales messages and promotional texts. The tool serves as an all-in-one advanced marketing platform for repurposing content, optimizing it for search engines, and utilizing top demand generation features.
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Jasper.ai vs Copy.ai: Quick Comparison
Feature | Jasper.ai | Copy.ai |
AI writing and copywriting tool | ✔ | ✔ |
In-built plagiarism checker | ✔ | ❌ |
Google Chrome extension | ✔ | ✔ |
AI chatbot | ✔ | ✔ |
Grammarly integration | ✔ | ✔ |
Surfer SEO integration | ✔ | ❌ |
AI art generator | ✔ | ❌ |
Free plan | ❌ | ✔ |
Check site | Check site |
Jasper.ai vs Copy.ai: Overview
We’ll start with the general information about these two AI-powered writing assistants.
What Is Jasper.ai?
Jasper.ai, once called Jarvis, is an AI-based writing tool that uses artificial intelligence to help you write long-form content faster. It promises to be the first AI-powered all-in-one writing assistant that can help you with everything from coming up with ideas to editing and publishing your content.
Jasper was already receiving rave reviews from users when it was a new tool on the market. The tool was founded around the year 2020 and has acquired over 50,000 users, including content marketers from big brands like HubSpot.
Here are some things Jasper can write:
- Blog posts or articles
- Press releases
- Product descriptions
- Ads
- Creative stories, making it one of the best AI story generators so far
What Is Copy.ai?
Copy.ai is a content generation tool that serves the purpose of assisting users in creating copy quickly. Just like Jasper, it uses artificial intelligence to research and write content for you so you can focus on other aspects of running your online business.
Copy.ai also came to be in 2020 and has since attracted a million plus users. Professionals and teams from well-established brands like Microsoft have tried it.
Here are some things Copy.ai can write:
- Ads
- Emails
- Social media posts
- E-commerce copy
- Website copy
How Do They Work?
Jasper.ai and Copy.ai are similar in that both are AI-powered content generators. This means that you enter some text in their respective editors for context to let the tools understand the kind of content you need.
Once you do that, the tools will generate content for your project. It usually takes seconds to get a few sentences written. You just need to keep instructing the tool you use to provide more text while getting rid of the parts you don’t need.
Below is a quick look at the technicalities behind how AI writers like Jasper and Copy.ai function:
- Training: Both Jasper and Copy.ai were trained using data extracted from a variety of resources available publicly, such as blog posts, websites, and books.
- Language understanding: Through natural language processing (NLP), these tools are able to analyze and understand your query, including the words and sentences you provide.
- Text generation: The AI tools will produce textual information based on your input. They’re able to accomplish this from the data training they were given.
Jasper.ai vs Copy.ai: Features
Let’s move on to the differences and similarities in features between these two tools.
The Features of Jasper
Starting with Jasper, here come its greatest features:
- 70+ AI writing templates: Jasper offers over 70 templates for different types of content, including blog content and ad copy such as product descriptions and social media captions.
- 30+ languages: Jasper.ai works in over 30 languages, which is amazing. This means that no matter what language you speak, there’s a high chance this tool can assist you with writing in it. Some examples are French, German, and Chinese.
- Plagiarism checker tool: Jasper has a plagiarism checker that checks your content against billions of web pages to ensure it’s original.
- Integrations: Jasper integrates with popular tools like Grammarly and Surfer SEO. This makes it easier for you to check errors in your content and tailor it for search engines.
- Jasper Art: This AI text-to-art generator is among the best on the market for generating photorealistic images.
- Jasper Chat: The AI chatbot from Jasper that can answer any of your queries.
The Features of Copy.ai
Next below are Copy.ai’s most notable features:
- 40+ AI writing templates: Copy.ai has more than 40 templates, including blog post templates, social media content templates, and website copy templates.
- 25+ languages: Copy.ai supports over 25 languages, including all the widely-spoken ones.
- Chat by Copy.ai: This chat feature can do for you anything that Copy.ai is capable of.
- Integrations: Copy.ai integrates with Zapier, a platform that gives you access to thousands of other apps. You can also use the Grammarly Chrome extension on Copy.ai’s editor.
Verdict: Which Has Better Features?
Jasper has more AI writing templates than Copy.ai. It also supports more languages for both input and output, meaning that regardless of your location, you can easily input using one language (like Spanish), and get the result in another.
Jasper.ai also integrates with a couple of other writing tools and platforms, while Copy.ai works with Zapier. Both tools have browser extensions, allowing you to use them on Google Docs, WordPress, and other platforms online.
All in all, my opinion after researching and testing both tools’ features is that Jasper.ai offers more features than Copy.ai.
Winner: Jasper
Jasper.ai vs Copy.ai: AI Writing Templates with Examples
Let’s now look at some of the use cases of Jasper and Copy.ai.
Jasper.ai Writing Templates
Below is an overview of Jasper’s library of templates:
I’m going to test two important Jasper templates, one for blog post writing and one for copywriting:
Jasper.ai Template 1: One-Shot Blog Post
Check the template overview below along with my input:
Check the output that Jasper created:
That’s a pretty good post. Of course, you’re able to edit the post, generate more subheadings and paragraphs, and more on Jasper’s document editor.
Jasper.ai Template 2: AIDA Framework
Check my input below for writing copy using the AIDA copywriting framework (or formula):
The copy that Jasper produced:
That would convince me to try the product for sure! I would say Jasper works like a charm for copywriting.
Copy.ai Writing Templates
Let’s switch to Copy.ai and test its content writing and copywriting abilities.
Check the screenshot of Copy.ai’s templates:
Copy.ai Template 1: Blog Post Wizard
My description is similar to the one I used on Jasper:
Copy.ai’s Blog Post Wizard takes a few more steps before generating. You’ll preview the outline and talking points before the actual content:
That was quite great a blog post. Copy.ai provided as many words as it could without me having to optimize it.
Copy.ai Template 2: Product Descriptions
Here’s what my input looks like:
Copy.ai said that my description was short, but let’s see the resulting copy:
The copy is shorter than I expected. Clearly, I need to add more description text (but that would be basically giving it too much, compared to Jasper).
Verdict: Which Has Better AI Writing Templates?
Jasper offers more writing templates than Copy.ai. The blog writing templates I tested from both tools seemed to provide almost the same result, but Copy.ai’s generated post was longer.
As for copy, Jasper clearly won since a simple description provided a complete marketing copy. What’s more, Copy.ai lacks copywriting frameworks but rather individual copywriting templates.
Winner: Jasper
Jasper.ai vs Copy.ai: Ease of Use
The next thing I’ll be discussing is how easy it is to use each tool.
How Easy Is Jasper.ai To Use?
Jasper.ai has a clean and straightforward interface that’s not overwhelming, even for first-time users. The editor is also user-friendly as you can see all the options on the side panel. You can access these anytime you want to make changes to your content.
There are also numerous webinars and guides that show you how to get the best out of Jasper right on the platform. You can also ask the community, join a live Q&A call, or inquire with support if you have questions.
Below is the dashboard of Jasper:
How Easy Is Copy.ai To Use?
Copy.ai also has an easily understandable interface with an editor of similar quality. The side panel shows all the available options, which you can use to customize your content.
Feel free to check out the Help Center section for answers to common queries. The other idea is to chat with the support team directly via email.
Below is the dashboard of Copy.ai:
Verdict: Which Is Easier To Use?
Both Jasper.ai and Copy.ai have user-friendly interfaces that are easy to navigate. The editors are also intuitive, so you won’t have a hard time starting projects and editing them. I still like Jasper’s dashboard more since with Copy.ai some of its tools are hidden on your account homepage.
Winner: Jasper
Jasper.ai vs Copy.ai: Plans and Pricing
Let’s compare the packages each tool has along with the costs of using them.
How Much Is Jasper.ai?
Before going to the paid plans, it’s worth noting that Jasper.ai offers unlimited words to new users for free for 7 days. You can use this advantage to test the tool and see if it suits you.
The paid options are as follows:
- Creator: $49/month for unlimited words and 1 user
- Teams: $125/month for unlimited words and up to 3 users
- Business: Custom option
How Much Is Copy.ai?
Copy.ai has two plans, including a free one where users don’t pay anything to use.
- Free: $0/month for 2,000 words monthly and 1 user seat
- Pro: $49/month for unlimited words and 5 user seats
- Enterprise: Custom pricing
Verdict: Which Is More Affordable?
Pricing-wise, both Jasper and Copy.ai are similar if you choose the lowest plans. However, Copy.ai’s Pro is cheaper than Jasper’s Teams (needed for full Jasper features and collaboration).
Copy.ai also has a free plan that you can use month after month. For Jasper, you get a 7-day free trial but you’ll need to upgrade sooner rather than later.
However, we have to remember that Jasper also includes an art generator tool in all its plans.
Winner: Copy.ai
Jasper.ai vs Copy.ai: Pros and Cons
Here, we’ll compare the different advantages and disadvantages of the tools.
Jasper.ai Pros and Cons |
✔ Supports long-form content |
✔ Multiple languages |
✔ 7-day free trial |
✔ Integrates with helpful writing assistants like Grammarly and Surfer SEO |
❌ No free version |
Copy.ai Pros and Cons |
✔ The Blog Post Wizard template is great for content writing |
✔ Multiple languages |
✔ Free plan for non-paying users |
✔ Free trial for 7 days on Pro |
❌ No integration with other writing tools like Surfer SEO |
FAQs
Which is better, Jarvis (now Jasper) or Copy.ai?
Jasper.ai is the better AI writing assistant for copy and longer types of content like blog posts. Still, both Jasper and Copy.ai are useful content generators that can help you come up with lots of ideas, outlines, and texts for your projects.
What is the difference between Jasper and Copy.ai?
The main differences between Jasper.ai and Copy.ai are the features and pricing. While both can write content for you, Jasper offers an AI art generator as well.
In terms of pricing, Jasper has a free trial while Copy has a free plan that’s usable month after month.
Is Jasper or Copy.ai cheaper?
Both have a similar price if you’re only looking at the starting prices on paid plans. The Copy.ai Pro plan begins from $49 a month. Jasper’s Creator is $49 a month while Teams costs $125 monthly.
If you need full features on Jasper, you’ll need Teams (or otherwise Business), which is more expensive than Copy.ai’s Pro plan (which comes with full Copy.ai features, including collaboration).
Jasper.ai vs Copy.ai: And the Winner Is?
The final verdict is that Jasper.ai is a better tool overall, but Copy.ai isn’t too far behind. If you’re looking for something to help with your long-form content, then Jasper should be your go-to pick.
Remember, you can try both tools for free first before committing to either of them. Who knows, maybe you’ll like and stick with them both for your various content creation needs!